Custom Web Application Development for Enterprises

Explore the expectations and challenges of modern web application development and learn how you can deliver enterprise web applications better with WaveMaker.

Explore Platform Features

Enterprises have a perennial requirement to develop applications either for their internal needs or for their clients. When the word “enterprise” and “application” are combined, it is a software designed for a large business which is complex in nature as it has to integrate or interface with current applications within the enterprise which needs to be deployed on either the internet, intranet and corporate networks while maintaining strict security demands in the process.

Today’s enterprises have needs to build custom web applications easily, quickly and securely. Applications need to be agile and versatile to work on both web and mobile devices. These requirements has spawned the emergence of modern web application development platforms.

Web Application Development Technologies and Frameworks

Having web application development platforms that are built on open technologies and frameworks allows flexibility and makes them developer friendly as developers don’t need to break sweat learning new technologies.

open standards web application development

Front-end technologies

Web application development platforms that offer app development using front end technologies consisting of AngularJS and Bootstrap, which provides a framework of building responsive web applications, offer the best-of-breed approach to web application development.

Back-end technologies/frameworks

On the back-end, these platforms use Java, Spring and Hibernate which are trusted, open standard frameworks used by millions or developers and are enterprise friendly to develop web applications.

These open standards-based frameworks creates an environment for an enterprise to build applications rapidly without being bothered about any vendor lock-ins as the code generated can modified by full-stack developers. It can be easily extended or maintained using any other popular IDE or text editor as well.

Benefits of Cross- Platform Mobile App Development

Ease of use

App dev platforms are designed in such a way that it is friendly to both the developer and the business user. Application development is made easy with out of the box themes and templates, drag and drop style development. Which is laid out in an intuitive UI for the developer to use. Applications that are created are not only good looking, but also adaptive in nature which allow them to adapt to any mobile device.

Secure and performant

Security is the topmost priority for any enterprise. A web application development platform needs to keep this in mind and maintain enterprise security standards by providing easy authentication from any data source that stores user id and passwords such as a database, LDAP, active directory or any custom authentication mechanism. Along with role- based access control and SSL.

Fast development & deployment

With versatile UI and features like drag and drop web development, developers are able to produce applications at a quicker pace with less than 70% code. Developers are also given the luxury of collaborative web development where they can work on the same project. Enterprises can expect a faster time to market with quick delivery times of web applications.


A modern web application development platform helps businesses create applications using a single code base that can adapt to any native platform or mobile operating system. The idea being it would be easy to use, save time and money for the enterprises adopting it. It should run on standard technologies and frameworks like HTML, JavaScript and CSS. The challenge it faces is that the dynamic environment of mobile devices and their ever updating operating systems demands frequent updates to the application for it to perform seamlessly. Some web application development platforms also provide an instant preview on any device and resolution during application development.

Data-intensive, hyper-connected

Web application development is not complete without being connected to a variety of databases and services. They offer a wide array of databases ,services and custom databases you can connect with like mySQL, OracleDB, POSTGRES etc. It also provides easy integrations with APIs , web services and allows social OAuth keeping up with today’s times.  

How to Improve Enterprise Web Application Development

Why is traditional web application development struggling?

Traditional methodologies of application development are very rigid and process oriented. They involve a series of steps like requirement, definition, planning, building, testing and deployment which lead to high cycle times at each stage. The traditional format requires projects with large teams and strict roles while maintaining stringent documentation and review at every stage of development. The customer interaction is minimal which  takes place during the beginning and the end of the project. Every element that is designed in a project needs to be designed from scratch and is not reusable. All this translates to,

  • Higher costs in development, man-power and maintenance
  • Greater effort in coding with the rigidity of traditional development  
  • Increased  cycle times for development, testing and deployment
  • High maintenance due to the lack of reusability which also increases costs
  • A potentially unhappy customer

Low-code web development platforms vs Traditional application development

The fundamental expectation from a low-code app development platform is to offer a WYSIWYG development environment where developers can drag and drop components to design responsive user interfaces that adapt to a device’s screen resolution. With a low-code application development platform, enterprises will experience flexibility in their application development stages, with versatility offered with both developer and business user inputs. With easy testing of the application at each stage,  customers can be looped in at all times providing a transparent and interactive application build.

The key areas where a low-code platforms trumps traditional app development are,

  • Reduction of costs by over 50% in development, man-power and maintenance
  • 80% lesser coding required compared to traditional software development
  • Enterprises will see 67% faster application development cycle times
  • Easy maintenance with better reusability of code

2-Pass web application development framework

2-pass development is a new app development methodology that can be used with a low code platform, to do away with all the app dev challenges where there is a disconnect between the technology and the business imperative. The idea is to involve the business stakeholders like product managers and business analysts as part of the development process to maintain harmony and optimize the entire app building experience.

2-pass development approach, is like a baton transfer in relay between two runners. Only, in this case it is application development.  It consists of a business pass and a technical pass. 

Business Pass
Any time an app is to be developed, the requirements are passed on to the Business pass team comprising of business stakeholders like product managers and business analysts and we group them as “RAD Developers”.  They gather the app requirements and start to build the app using a low-code platform. The app building is usually creation of the user interface with live/test data, using visual app building experience provided by the platform.  Visual app building involves simple drag and drop for UI building, connections to various systems like DB, LDAP and ERP and 1-click deployment into various environments like QA, staging and  production among a host of other rapid development features.
However, there will invariably be some app requirements that are not available out of the box and needs to be customized for the specific app.  These are the requirements that will be passed on to the technical pass team to be taken care of.  For instance, a particular customized UI widget that is not available out of the box, would be requested to be built by the technical pass team.

Technical Pass
Technical team accomplishes two purposes.  First, they create all the generic visual reusable components that are needed for the app building by the Business pass team.  Second, they create the specific app requirements that comes from the Business pass team and they quickly get back to them.
Members of the technical pass team are professional developers who specialize in front-end, back-end and integration(API) development.

Advantages over traditional application development

  • In a traditional approach, the business aspect involved in the application build is only during the start of the project rather at regular intervals. Using a 2-Pass approach, the business team is always in the loop during the build which enables a holistically built web application
  • Integrations & testing can be cumbersome, time consuming and tedious using a traditional format of web application development as most of this takes place in individual silos. In a 2-pass approach, the business team would hand over to the technical team only when there is a need for customization. Integration and testing cycles are minimized as the business team is familiar with low code platforms and conduct these operations with ease.
  • 2- pass development philosophy works well with Agile development methods. You can actively collaborate using the same low-code platform to achieve the project goal. In a traditional approach, this would be difficult due to its rigidity.

About WaveMaker

WaveMaker is a Rapid Application Development Platform that is the most open, extensible and flexible low-code platform that is designed to help you create good looking enterprise grade web applications quickly, easily and securely for any device.

Get started with a free, 30-day on-premise or online trial to experience how WaveMaker can help your enterprise